Canadians will soon be saying goodbye to Air Miles and hello to a new rewards program from BMO Financial Group.

Customer loyalty programs have long been a cornerstone of consumer engagement strategies, but recent developments are reshaping their landscape. One of Canada's most established loyalty programs, Air ...

Air Miles program members can continue to use their collector cards, and their miles will automatically convert to “Blue ...

TORONTO — BMO Financial Group has announced it will replace Air Miles with a new loyalty rewards program called Blue Rewards ...

The Blue Rewards program introduces a variety of features designed to streamline the rewards experience. Members will have the opportunity to earn points at over 400 brands, significantly expanding ...

BMO is replacing Air Miles with Blue Rewards in summer 2026. Learn how Air Miles will convert to Blue Points and see new ...

BMO Financial Group is replacing its Air Miles loyalty program with a new platform called 'Blue Rewards' launching this ...

A new loyalty rewards program will replace Air Miles for BMO customers later this year, according to reports. BMO Financial Group will launch a new program called Blue Rewards this summer, Air Miles ...

Air Miles collectors take note: The loyalty rewards program is being replaced by a new one from BMO Financial Group called ...

This summer, one of Canada’s longest-running and most popular loyalty programs will be undergoing a major transformation. The ...

Earlier in January 2026, Bank of Montreal announced a series of new fixed-income offerings and revealed plans to transition the long-running AIR MILES loyalty program into its own Blue Rewards ...

The AIR MILES program will transition to Blue Rewards, offering millions of members a simple, flexible way to earn and redeem ...