The color of a vehicle matters. It's the first thing you see, and it often becomes the main identifier of the vehicle. It's a deal breaker and a deal maker. It tortures the shopper and divides soul ...

Remember BMW‘s E Ink tech that lets cars effectively change paint colors on the fly? It could be coming to an actual BMW available in a dealership near you in a few short years, according to an ...

In 2022, BMW showed off the astonishing color-changing concept of e-Ink on an iX EV, a car that could be black, white, or grey, and the following year, it presented the i Vision Dee concept car, which ...