Laura is a freelance writer specializing in small business, ecommerce and lifestyle content. As a small business owner, she is passionate about supporting other entrepreneurs and sharing information ...

This is a fascinating time to be working in the field of marketing. Technology has given us so many interesting options to market our brands and attract our target audiences. One of the things that I ...

Are you ready to stop taking one step back for every two steps forward when it comes to your content marketing strategy? That’s essentially what you’re doing when you fall into these common pitfalls ...

Want to know how to hire a freelance content marketer who will be the best fit for your organization? Here some qualities to look for. The reality is that you’ll likely have far too many freelancers ...

Content marketing is one of the most popular and cost-efficient marketing strategies available, but that doesn’t mean that it’s cheap. If you want to execute a high-quality strategy, you’ll need to ...

Content marketing — in the form of sharing useful content such as blogs or videos with web viewers who relate to your brand — can be one of the most successful digital marketing methods for your ...

Managing content marketing can be stressful. This brief guide will show you how to use time and technology to maximize success without raising your stress levels. Successful content marketing doesn't ...

Content marketing is the process of planning, creating, publishing and sharing content useful on multiple platforms, predominantly in the forms of blogs, newsletters, social media posts, emails, and ...