Too many companies are stuck trying to replicate old-school brainstorming models in a remote world. The truth is, while traditional "groupthink" brainstorming was flawed in the boardroom, it kills ...
In his 1942 book How To Think Up, advertising executive Alex Osborn presented his idea for a technique he called “brainstorming,” a process in which participants share ideas free of criticism and have ...
Creativity is among the most in-demand skills in the workplace. It’s not surprising that top multinational companies are looking to hire inventive thinkers: Research shows that creativity can drive ...