Unity is undervalued and poised for growth due to its AI-driven Vector model for advertising targeting and a user-friendly Create business model. Despite recent market turmoil, Unity's technology ...

The goodwill that game engine developer Unity burnt over the last week with its bizarre and retroactive pricing demands are going to be a problem for not just the iPhone, but Apple Vision Pro too.

It's almost a week after Unity announced its controversial pricing scheme changes which will see the company take a 20 cents fee for every fresh install above a certain threshold on every game created ...

After two weeks of chaos, Unity Create president Marc Whitten has a message: “I’m sorry.” Whitten’s apology, and a revised pricing policy, comes after a tumultuous period for the company, as game ...

Unity Technologies, the company behind the cross-platform game engine Unity, announced a new pricing model on Tuesday — and it’s been almost universally condemned by the video game developer community ...

Unity has been doing some major backflips in the last week since it announced a new Runtime Fee policy that would charge developers a fee for every copy of their game that was installed past a certain ...

Tim Smith has 20+ years of experience in the financial services industry, both as a writer and as a trader. Unity Software shares fell sharply in premarket trading Tuesday after the company issued ...