(Credit: Shutterstock) Paint a room in light colors to make it look bigger. Wear black to look slimmer. These are well known facts about how color influences our perception—but it's not all black and ...

The psychology of color—and its power of persuasion—are critical aspects in marketing, where competition is steep and both consumer attention and product cycles are short. New research on color theory ...

COLUMBUS, Ohio – An appealing photo of a pizza or other menu item can help a restaurant increase sales – especially if the right filter is used, a new study suggests. Photos high in color saturation ...

The three parameters hue [color], saturation [purity or vividness], and lightness cover all colors and also form the foundation of graphical color spaces such as color wheels. In color wheels, the ...

As you continue to practice techniques in Photoshop, you’ll certainly notice “Lab Color.” What’s so special about this concept anyway? From the viewpoint of this short tutorial, Lab Color allows you ...