Consumer behaviour should always be what leads your decisions. If e-commerce shoppers are showing a preference it's time to ...

Consumer behaviour refers to how individuals, groups, and organizations select, buy, consume, and dispose of products, services, time, and ideas, to satisfy their needs and desires. This behaviour is ...

2025 brought a new level of intensity to customer experience (CX) and consumer behaviour. In 2025 AI went mainstream, but ...

Recent studies in the field of wine research indicate a multifaceted picture in which consumer behaviour is increasingly influenced by sustainability concerns, cultural perceptions and diverse ...

Author Filippo Marchesani shows how algorithms shape every click and equips marketers with a practical, ethical lens for understanding digital behavior. COLORADO, CO, UNITED STATES, January 2, 2026 ...

While the psychology of consumer behavior would veer off into a number of different directions in the 1950s, its core remained psychoanalytic theory brought over from Europe in the 1930s. Nothing ...

By turning everyday actions into rewarding experiences, brands shape how consumers engage, spend, and choose platforms.

To say that e-wallets are mainstream in Malaysia is an understatement. Malaysians make more than 400 e-payments a year, with nearly nine in ten people now using e-wallets. The rise of intense ...

Packaging is a unique aspect of the product world because it often serves as an ambassador for the brand. Good product packaging can influence consumer behavior. It’s a microcosm of the broader world, ...

Staying afloat—never mind growing—in the tightly packed, highly competitive commercial environment that typifies the modern marketplace demands a lot from a business. Chief among the survival skills ...

Artificial Intelligence has revolutionized the marketing landscape, offering businesses unprecedented insights into consumer behavior and preferences. However, as AI becomes increasingly intertwined ...

LONDON, Jan. 07, 2026 (GLOBE NEWSWIRE) -- Circana, a leading advisor on consumer behaviour, has announced plans to launch a new point-of-sale (POS) market measurement service for consumer technology ...