Creating and scaling successful Facebook ads requires a structured approach. This fantastic guide by Alisha Conlin-Hurd outlines a proven four-step process developed from extensive experience with ...

Facebook has started to test a refreshed design of its Ad Create tool. Aiming to streamline the process for advertisers, the Ad Create tool now recommends a combination of ads and sponsored stories ...

Forbes contributors publish independent expert analyses and insights. Renae Gregoire covers content marketing and great content experiences. In the blink of an eye, a Facebook ad captures your ...

I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms. Macy is a writer on the AI Team. She covers how AI is changing daily life ...

Talk about a wake-up call. American e-commerce sellers on TikTok recently learned a hard lesson about building businesses on borrowed ground. With TikTok's future hanging by a thread and its U.S. app ...

AICommerce, founded by Peter Szabo, offers a smarter approach to e-commerce marketing by combining AI tools, expert strategy, and structured systems. Rather than chasing quick wins, the company builds ...