Generative AI is transforming workflows, yet its impact on employee creativity remains uneven. New research reveals one ...

While agentic AI has the potential to improve the roles of those working in design, it requires a strategic approach to ...

We do what we believe we can do. Boost your resolutions with four research-based strategies to develop creative confidence ...

Design AI tools to amplify human creativity, not replace it. Build systems that spark curiosity, guide exploration and remove ...

A large study shows that AI can enhance creative thinking by encouraging exploration rather than efficiency alone.

In 2026, creativity won’t be about volume or speed, but meaning, consistency, and the courage to say less as audiences grow ...

Creativity is a fascinating and essential aspect of human potential. It is not just about artistic expression. It is about ...

New research shows that ADHD (Attention Deficit Hyperactivity Disorder) is linked to higher creativity, and that this ...

But there has been a substantial dive in the nation’s creativity in the last few decades, according to research by educational psychologist KH Kim, author of the new book The Creativity Challenge. Kim ...

The IPG merger strengthens Omnicom’s media engine, but fast-growing brands show why attention — not inventory — drives ...