As someone who has conversations with businesses about digital transformation every day, I hear one question come up more than any other: Where do we start? It’s a deceptively difficult question to ...

A business.com editor verified this analysis to ensure it meets our standards for accuracy, expertise and integrity. Chad Brooks,Managing Editor Business.com earns commissions from some listed ...

A customer relationship management, or CRM, system uses a database to accumulate information about business prospects and customers, including product needs and purchasing history. Various businesses ...

As a small-business owner, you work hard to get new customers, and once they visit your website or walk in the door, you should do everything you can to make sure they stay a happy customer and return ...

Your customers are your most important asset, which is what makes selecting a CRM such a critical choice. Here's what you need to know to choose a winner. If you’re looking for a Customer Relationship ...

The customer is always right. It’s a phrase that has been ingrained in everyone that has worked in any client-facing environment. Is it always true? No. Is it always wrong? Also, no. Maintaining a ...

Wylie Wong is a freelance journalist who specializes in business, technology and sports. He is a regular contributor to the CDW family of technology magazines. The organization that operates the ...

Opinions expressed by Entrepreneur contributors are their own. Customers are the lifeblood of any successful startup, but if your startup doesn’t know how to properly handle customer relationships, ...

There’s no doubt the future of customer relationship management (CRM) lies in the cloud. IDC predicted the value of new, on-premise installations would drop from 65% of the market in 2013 to 38% ...