This paper discusses the interpretative benefits that arise from merging the Dirichlet- multinomial (DM) model as a loyalty variable in the multinomial logit (MNL) model of brand choice. The estimated ...

In this article, we provide a random utility-based derivation of the Dirichlet-multinomial regression and propose it as a convenient alternative for dealing with overdispersed multinomial data. We ...

Introduction After the WHO prequalified the first vaccine against mpox, we aimed to identify the influence of vaccine ...