Yates Jarvis, Principal of 2 Visions, shows senior leaders how to hit their e-commerce goals and build DTC expertise. AI-backed personalization tools can be game changers for your e-commerce brand.

Consumers can enable Personal Intelligence through a new option in the Gemini settings menu. The tool gives the chatbot ...

Today’s inboxes are crammed full of messages that appear to be personalized and relevant. But once opened, they reveal a shallow, automated effort to grasp your needs and business model. At best this ...

AI’s impact on e-commerce innovation cannot be reduced to faster models or smarter code. The decisive shift is organizational. Firms that treat AI as a narrow technical tool, deployed only for ...

Welcome to the age of personalization: A time where customers are simultaneously expecting you to know everything about them before they land on your site, while still being extremely cautious about ...

Fintech company DeepTarget Inc. has debuted an extension to its Digital Experience Platform that it says will drive personalized experiences for consumers. The new product, 3D Story On The Go, allows ...