Instead of solely relying on data, marketers should use a process-oriented approach that digs deeper into the root causes of problems and avoid reactive solutions that don't address the core issues.

“High stakes tests” encompass any tests used to make significant decisions about a person’s care and are intimately tied to an individual’s medical treatment, social perception by others, and often ...

There’s no doubt that automation has dramatically changed how a business operates around the world. Streamlining manual tasks through event-based triggers has made workers vastly more efficient — ...

Human language and cognition represent one of the great paradoxes of the human species. They enable us to create science, develop technology, and connect in complex social ways. Yet, this very ...

In the fast-paced world of employee benefits, too many consultants and brokers focus on results — revenue growth, client retention and premium reductions — without giving due attention to the ...