Anatomy of a QR code While it is easy for people to read Arabic numerals, it is hard for a computer. Bar codes encode alphanumeric data as a series of black and white lines of various widths. At the ...

In a hotel lobby, two QR Codes promote the same thing: a 10% discount on the breakfast buffet. One sits at eye level beside the elevator buttons, right where guests wait with their phones in hand. The ...

Uniqode reports QR codes reduce friction for brands by simplifying customer onboarding, enhancing engagement during January's ...