Sun isn’t shy about taking advantage of new Internet technologies – it was one of the first firms to launch employee blogs – so it wasn’t too surprising to see the server maker become the first ...

Linden Lab has been around forever, and Ebbe Altberg, the new chief executive of the publisher of the Second Life virtual world, has a tough task ahead of him. The company is in the middle of pivoting ...

This week: What Microsoft’s anti-piracy plan means for network managers, Force10 Networks brings its technology to the wiring closet, Array’s SSL innovation, Nielsen Ratings adapts to mobile video ...

BusinessWeek magazine is credited with writing the first story more than a year ago about the business applications for Second Life, in a story headlined, Some examples:* The August issue of Wired ...

It is common knowledge that online gaming is big business these days, though few probably realize how much online gaming can do for a business. In particular, social games like Second Life show a ...

There’s an Apple retail store in the Second Life virtual world that sells iPods, iMacs and even Newtons. Trent Lapinski at AppleXnet reports: “Even in an online world the allure of an iPod and those ...

GM's Pontiac division is the latest automaker to get involved with virtual world Second Life. Pontiac announced Friday that it is purchasing a six-region land mass called Motorati Island and offering ...