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New Delhi: The advertisements of oral hygiene brand Sensodyne’s products, which make the claims of ‘Recommended by dentists worldwide’ and ‘World’s No.1 sensitivity toothpaste’ will soon go off air.
I've dealt with sensitive teeth for much of my adult life, but I can usually keep my tooth pain under control by using a toothpaste that's designed for sensitive teeth for a few weeks. These specialty ...
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Toothpaste product tier list

Crest 3D Colgate Optic White Renewal Sensodyne Extra White A-Tier: Rembrant Whitening toothpaste Tasty Paste Vanilla Ice ...
Dollar General has new items from name brands like Fabuloso, e.l.f., Reese’s, and Sensodyne, as well as Valentine’s Day gift ...
The Central Consumer Protection Authority (CCPA) recently passed an order against misleading advertisements of Sensodyne products which make claims such as, “Recommended by dentists worldwide” and ...
This is the story of how a change in marketing strategy completely transformed the fortunes of Sensodyne. Formerly a small player in a niche category, Sensodyne is now a $1bn brand, in a category it ...
The Department of Health (DOH) will investigate whether Sensodyne, a brand of toothpaste, was sold to the public without the ingredients and warning clearly listed on the packaging, a health official ...
In a conversation with afaqs!, Bhawna Sikka, Haleon’s category head, breaks down the brand’s marketing strategy to take on the Indian oral care market. The Indian oral care market is a category of ...
In a big relief to GlaxoSmithKline (GSK), the Delhi High Court has stayed the Drug Controller General of India’s (DCGI) decision to cancel its licence held by Global Health Care Products (GHCP) for ...