Kevin Leo is the Principal Partner of Acceleventi and is a renowned Innovation, Strategy and Positioning Speaker and Venture Investor. In the highly competitive environment of modern business, many ...
Strategic brand positioning serves as a cornerstone for enduring success. Successful companies owe their prominence to a robust brand positioning strategy that goes beyond being different from the ...
Having consulted with a wide range of companies and CEOs on business growth strategies, I’ve had the privilege of witnessing the transformative power of competitive intelligence firsthand. This ...
In 2026, I believe marketers will finally stop treating Generative Engine Optimization (GEO) as "SEO for ChatGPT" and ...
Packaging Gateway on MSN

Packaging as competitive advantage

Strategic packaging enables businesses to influence consumers, cut costs, build brand recognition and drive long-term ...
Identifying the sector-specific themes, or perhaps the big strategic issues that are shaping your particular industry, is key to this process. It is also critical to state that these strategic ...
Registration is now closed for this event. Join the CSIS Americas Program for a symposium aimed at identifying avenues to foster a more competitive and resilient North American agricultural sector.
VS Media, a digital marketing company, is reinforcing its role in social commerce by utilizing its extensive creator network to drive product sales and brand narratives. The company recently made ...
Effective positioning is crucial for creating a strong, differentiated brand that resonates with your target audience. Mastering the art of positioning can significantly enhance your marketing ...