Tesco has relaunched its premium food brand, ‘Tesco Finest’, as it battles against a major slump in profit. The supermarket giant saw a substantial 23.5 per cent drop in pre-tax profit in its ...

To realise this tactic, the grocer has opened a pop-up wine bar in London’s Soho. The activation is one that consumers may not necessarily expect from Tesco: it features a minimalist, subtly branded ...

LONDON, Oct 7 (Reuters) - Tesco, Britain's biggest retailer, has relaunched its "finest" premium food range, aiming to tap the industry-beating sales growth enjoyed by upmarket rival Waitrose and ...

It may well seem odd that during a cost of living crisis, sales of a premium brand are increasing. But that's exactly what's happening at Tesco and it's showing no sign of slowing down. The boost to ...

Tesco has re-launched its own brand Finest range in a move that will include the launch of over 400 new products. The Finest brand currently generates GBP1.4bn (US$2.24bn) in annual sales according to ...

Tesco has launched an assault on the UK luxury food market this Christmas with price cuts across 200 products in its Finest range. The retailer’s offers include 50% off king prawns, on sale for ...