Creativity has kept Crayola going for more than a century, and its a powerful business model for any company seeking longevity. Look at any company that has stayed in business for decades, and you ...

What’s the big idea? We are all creative beings because making your life is the ultimate creative act. For those who choose to tune their senses as artists, there are 10 key principles to improving ...

What makes people think an AI system is creative? New research shows that it depends on how much they see of the creative act. The findings have implications for how we research and design creative AI ...

Forget one-click creativity. These artists and musicians are finding new ways to make art using AI, by injecting friction, challenge, and serendipity into the process. Sometimes Lizzie Wilson shows up ...

You’ve seen it happen. A project that had potential suddenly runs out of steam. No one raises new ideas. People stick to what’s been done before. The team is smart, capable, even enthusiastic—but the ...

Source: Karlie Mitchell/Unsplash Creativity skills can be learned. Yet, this fact continues to be surprising to many, and it is more common to hear comments about someone’s talent than about their ...

Source: flickr/Eric hands The rise of artificial intelligence poses some important questions about human creativity. What is the source of creativity? Is it simply the result of cognitive patterns ...

The creator economy is undergoing its most significant transformation since the rise of digital video. Artificial intelligence has moved from a speculative concept to a practical, daily tool for ...