In the ever-evolving landscape of the professional world, assertiveness has emerged as a critical trait for success. Many individuals, however, find themselves trapped in the cycle of people-pleasing, ...

Being “nice” is a healthy action that we should all practice, but being assertive will get you where you need to go. If you’re an entrepreneur but not a naturally assertive person (like myself), ...

When people describe me, assertive is the last word they use. This has cost me a lot, both professionally and personally, because of missed opportunities. But can we learn to be more assertive? And ...

Opinions expressed by Entrepreneur contributors are their own. During the course of your professional career how many leaders have you come across that could be best described as a bully? How many ...

When we're making changes, we have a desire to do things differently, to work to change our behavior and also change the outcomes. Moreover, we need to learn what to do in order to get what we want.

Conventional wisdom says that assertive people get ahead. They tell people what they think, request the resources they need, ask for raises, and don't take no for an answer. So what are non-assertive ...

One of my recent coaching clients, whom I’ll call Rodney, was senior director of sales for a medium-sized company. Rodney had a reputation of being a bully. He ordered people around, very rarely ...

Gone are the days when you could sell a product or operate a business and people would beat a path to your door. There's tremendous competition in the global marketplace, and consumers can purchase a ...