It's random noise to adults but social shorthand for Gen Alpha. Before blaming them, the author argues, look at the culture ...
Coca-Cola has launched its Chinese New Year campaign in collaboration with WPP Open X, led by Ogilvy Shanghai and supported ...
Sean Donovan, president of Omnicom Advertising Asia, said Wong had been “instrumental in shaping TBWA\Singapore into the ...
SQREEM Technologies, Taylors Wines, GO Communications, and more, in our weekly collection of people moves and account news.
From handmade copy and late-night layouts to the scent of Copic markers and Letraset sheets, Digitas Australia’s creative ...
Under the changes Hogarth, WPP's production offering, has been closed. Richard Glasson, the global chief executive of Hogarth ...
The frugal milk-tea upstart is now the world’s largest F&B chain by store count. The next test is whether it can build real ...
Dyson has shortlisted Omnicom Media, WPP Media and Publicis Media as part of its global media review. Campaign initially ...
Entries are now open for Campaign’s Global Agency of the Year Awards. As agencies get ready to submit, global judges share what award-winning excellence really looks like.
BBDO will be relaunched in Hong Kong, with former DDB chief Andreas Krasser appointed chief executive of Omnicom Advertising ...
The cohort makes up 22% of Hong Kong, commands HK$50 billion in spending, particularly across travel, entertainment and ...
She left her hometown without a concrete plan. Mi Nguyen now finds purpose as a storyteller who thrives under pressure, ...