Acing the Science of Marketing Technologies. TalkCMO is a digital platform that creates conversations on Marketing Technology and Digital Transformation of the marketing function. Through active and ...

Unlike mass campaigns, which can feel impersonal, localized ads change not just the language but also the tone, images, values, and context to fit the local audience. Acing the Science of Marketing ...

The tech industry is evolving faster and smarter, and so are the consumers. Here's how AR and VR can enhance the video marketing efforts for businesses. Consumers were excited about the possibilities ...

Social media algorithms act as gatekeepers, deciding which content appears based on how users behave, interact, and what they like. Understanding how these algorithms work is important to navigate ...

A marketing audit is a thorough check-up of a brand’s marketing activities, goals, strategies, and efforts to achieve improved efficiency and long-term success. Acing the Science of Marketing ...

The Voice of the Customer (VOC) allows brands to grow by prioritizing their customers by gathering information about what customers expect, like, and dislike. Acing the Science of Marketing ...

Client acquisition costs 5 times more than retention. Yet, many firms focus on acquisition, neglecting client retention strategies and the potential of loyal clients Acing the Science of Marketing ...

Explore the in-depth guide to paid advertising: discover strategies, top platforms, keyword research, campaign optimization, ROI techniques for brand success. Acing the Science of Marketing ...

Explore the in-depth guide to paid advertising: discover strategies, top platforms, keyword research, campaign optimization, ROI techniques for brand success. Acing the Science of Marketing ...

Client acquisition costs 5 times more than retention. Yet, many firms focus on acquisition, neglecting client retention strategies and the potential of loyal clients Acing the Science of Marketing ...

When planning an event, it's essential to map out a clear schedule. This schedule should outline what will happen, including talks, workshops, and activities. This ensures everything runs smoothly and ...

Acing the Science of Marketing Technologies. TalkCMO is a digital platform that creates conversations on Marketing Technology and Digital Transformation of the marketing function. Through active and ...