These open-source MMM tools solve different measurement problems, from budget optimization to forecasting and preprocessing.

U.S. Treasury yields are leaning lower but mostly choppy after Tuesday’s mixed jobs data. Yields, which fall when bond prices rise, initially dropped after the payrolls report, with traders focused on ...

They drew with crayons, possibly fed on maggots and maybe even kissed us: Forty millenniums later, our ancient human cousins ...

今年的STS竞赛，共有超过 2600名学生提交申请，他们来自46个州、华盛顿特区、北马里亚纳群岛、波多黎各以及全球16个国家的826所高中。经过激烈角逐，最终有300位年轻人脱颖而出，入选本届学者名单—— ...

Nassau County students are making waves on the national stage, with dozens of high school seniors earning spots among the top ...

Pupil dilation provides a physiological readout of information gain during the brain's internal process of belief updating in the context of associative learning.

This important study reports three experiments examining how the subjective experience of task regularities influences perceptual decision-making. Although the evidence linking subjective ratings to ...

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US inflation cooling and mixed jobs data reduced yield support, keeping US dollar rangebound. ECB’s firm tone lifted euro and sterling, adding steady downside pressure on the dollar index. Weak yen ...

As third-party cookies disappear, marketers need to find more meaningful, privacy-friendly ways to connect with audiences. To fill the post-cookie gap, agency leaders are leveraging first-party data, ...