While the worlds of apps and mobile games are often compared competitively, gamification and M&A are bringing these two worlds increasingly close together.

Adapting techniques from the gaming world can help you do business better. Learn how the video game industry's practices can boost your marketing.

A great leader isn't one who is good at mere managerial work. It's the one that inspires, fosters trust, and creates e ...

The principle of human fracking is no longer limited to social media. By introducing elements like gamification to finance, ...

That’s because the internet is pervasive, easy to access, and constantly reminds you of its existence with notifications. A ...

Discover what cash wages are, how they're reported, and examples of their use in compensation, offering clarity on taxable ...

Marketing only matters when it creates traction. Whether your goal is to build brand loyalty or drive a surge in sales, the path to results is the same: ...

SMB and mid-market B2B firms that want to launch an employee advocacy program quickly, larger organisations that prefer a ...

Loyalty programs are no longer punch cards and stamps and have become an integral part of everyday life on customers’ ...

Prediction markets have emerged as a fascinating frontier, inviting participants to speculate on the outcomes of future events. Spearheading this innovation, financial technology giant Robinhood has ...

A 7-year-old child has an anxiety attack at school. She becomes frustrated and angry. Instead of letting her emotions explode ...