Founders waste months with coaches who can't solve their real problems. The issue isn't effort, it's training mismatch.

The awareness paradox is only resolveed when insight is placed in its rightful place and used as a guide instead of a crutch.

You can do everything “right” and still stare at the ceiling at 2:17 a.m. When your brain keeps scanning for problems, bedtime stops feeling like recovery and starts feeling like a test you’re failing ...