Trying to understand how a map relates to what’s on the ground can be tricky. It requires the brain to do a lot of stuff that it doesn’t customarily do daily. This is one of the reasons that ...

Perceptual maps are the only way to understand what your position is in the market and how the market views you vs. your competitors. In fact, if you don't have a perceptual map, in essence you're ...

Rahul Naskar has years of experience writing news and features related to Android, phones, and apps. Outside the tech world, he follows global events and developments shaping the world of geopolitics.

Ben Khalesi writes about where artificial intelligence, consumer tech, and everyday technology intersect for Android Police. With a background in AI and Data Science, he’s great at turning geek speak ...