Mercury reports a business launch checklist, detailing essential steps like registration, finance setup, and invoicing for ...

Media agencies were rated as better at finding efficiencies than creative agencies, with 45.8% of CMOs ranking their media ...

The Ferrari 12Cilindri Tailor Made united the marque’s customization division, online-platform Cool Hunting, and five ...

Ben Affleck and Matt Damon are not sold on AI writing movies, but that doesn't mean they don't think it won't become a common ...

GreedFall II is an RPG that focuses on story and player choice but also includes new gameplay in the form of more tactical ...

As luxury brands undergo creative resets, merchandising bridges creative ambition and commercial reality. Here’s how to get ...

Changes in creative leadership can wreak havoc on sustainability teams and supply chains. Handled correctly, they can also be ...

APR, a marketing production advisory, shares its story on how it implemented a strategic audit and mitigation plan that saved ...