Amazon has introduced location-based interactive video advertising to Prime Video, giving advertisers the ability to reach consumers in local and rural areas across the United States. Local ...

Feature allows advertisers to transform a single TV commercial into variants based on ZIP code or specific state without creating multiple creative assets When you purchase through links on our site, ...

ClickFix attacks have evolved to feature videos that guide victims through the self-infection process, a timer to pressure targets into taking risky actions, and automatic detection of the operating ...

At the end of July, “the world’s first fully interactive TV music channel” debuted in 31 markets, with more expected by year’s end. Powered by FastStream Interactive and ATSC 3.0 head cheerleader ...

Copyright 2026 The Associated Press. All Rights Reserved. Copyright 2026 The Associated Press. All Rights Reserved. An NBA logo is seen on an official game ball ...

LOS ANGELES (AP) — Prime Video will bring many of its interactive features from “Thursday Night Football” and NASCAR to its NBA coverage. Prime will have key moments and rapid recap, allowing viewers ...

DeepMind, Google’s AI research lab, announced the release of Genie 3, a new AI system capable of generating interactive virtual environments in real-time—and bringing us one step closer to the ...

SAG-AFTRA members have voted to ratify the new interactive media agreement negotiated after an 11-month strike against video game developers and recording companies that were signatory to the contract ...