Advertisers must migrate to Google’s new Merchant API or risk Shopping and Performance Max campaigns stopping altogether.

Google’s improvements to its Gemini AI models are boosting the company’s top line. Over the past year, Google’s business ...

Advertisers who don’t migrate to the Data Manager API risk broken conversion tracking when Google tightens Ads API data rules ...

What if building advanced AI-powered search systems didn’t require a team of engineers or months of development? Imagine uploading a few files, tweaking minimal settings, and instantly allowing your ...

Alphabet's (GOOG) (GOOGL) unit Google’s business selling access to its Gemini AI models has surged over the past year, ...

Google’s Gemini saw a doubling in developer demand during a five month period last year. The Information reported that, in August, Google saw around 85 billion requests from developers sent to its ...

Google will officially sunset its Ads API v18 on Aug. 20. Any applications still using this version after that date will see all API requests fail. Why we care. For developers and advertisers who rely ...

Gemini 3 Pro is currently Google’s most capable model, designed to handle reasoning-intensive and code-heavy tasks with ...

A few weeks ago, Google promised us the 24-hour data in the Search Performance report view would soon come to the Search Console API, with a way to go back 8 days. Well, today this API access is ...