In 2024, a quirky, sharp-toothed plush toy named Labubu, produced by Chinese company Pop Mart, became a global sensation. Its popularity surged after celebrities like BLACKPINK’s Lisa, Rihanna and Dua ...

Intercultural competence is critical for all roles in localization – but many roles do not require fluency in languages beyond English. While translation between languages and cultures is at the heart ...

Adapting your applications and infrastructure to regional mandates is critical for compliance, but it can inadvertently create cybersecurity blind spots. Data localization laws, while aiming to ...

Separate accounts, separate campaigns, or one shared setup? It’s often the first question marketers face when launching Google Ads in multiple countries or languages. The structure you choose lays the ...

As more and more governments turn to data localization, these laws’ negative impact on digital rights are becoming increasingly clear. The multistakeholder community must come together to devise ...

Paul Petrick builds products to improve lives. Currently, he's making video content more globally accessible and impactful at Panjaya.ai. In today’s global marketplace, consumers expect personalized, ...

You’re missing one critical strategy for a successful global rollout: localization. Simply translating your app isn’t enough. Localization is a strategic approach that adapts keywords, metadata, ...

Generative AI, a.k.a. GenAI, has made the leap from digital experimentation “sandboxes” to daily use and C-suite plans for the year ahead. But beyond the point of pride that comes with displaying “AI” ...

Slator’s 30-page 2025 Localization Buyer Survey provides key insights from enterprise buyers of translation and localization services. The survey of 50 enterprise buyers uncovers the challenges buyers ...