Explore how the diffusion of innovations theory aids in developing marketing strategies for new products and increasing market share through five key steps.

Republicans across the country are working hard to pass bills banning something that the fringe corners of the internet told them to be afraid of: weather modification. In July, right-wing concerns ...

Florida‘s attorney general speculated that weather modification technology could have played a role in the deadly Texas flash floods. On Monday, James Uthmeier wrote a letter to all public-use ...

“What this whole debate comes down to is who controls the skies,” Republican representative Marjorie Taylor Greene of Georgia told the audience at a House Oversight Committee hearing on Tuesday. “Do ...