It was perfectly fitting that Nike celebrated NBA legend Kobe Bryant in 2025 throughout the Year of the Snake as a nod to his "Black Mamba" persona. It is now crystal clear that Nike is putting its ...

Caitlin Clark shared insight into her upcoming Nike signature shoe, the technology behind it and her long-term Olympic goals. A.J. Mast / NBAE /Getty Images The calendar turning to a new year also ...

There was a stretch of time when I wasn’t satisfied with the Swoosh. The trainers that came my way for testing just weren’t for my feet. They were too narrow, and the cushioning was not as supportive ...

The All-Star has re-signed with Nike and his own shoe brand with the company is reportedly expected to debut in 2026-27. From NBA.com News Services Cade Cunningham is averaging a career-best 27.5 ppg ...

Detroit Pistons star guard Cade Cunningham is entering an exclusive club of players in the NBA world. The reigning All-NBA third team selection and face of the Pistons franchise has reached a new ...

Stephen Curry made waves by announcing he would leave Under Armour to become a sneaker free agent. Now, there is more shoe news in the NBA. A few days later, according to ESPN's Shams Charania, ...

Cade Cunningham is getting his own shoe. The Detroit Pistons superstar has re-signed with Nike on a new six-year endorsement deal and will receive a new signature shoe to launch in the back half of ...

CONTAINED. WELL, WHAT CAN’T SHE DO? CAITLIN CLARKE IS NOW A NIKE BASKETBALL SIGNATURE ATHLETE. THE WNBA SUPERSTAR IS UNVEILING HER VERY OWN LOGO. TAKE A LOOK AT THIS. I WANT IT, WHATEVER IT IS, I WANT ...

After selling out her first official shoe release in June, Nike is back releasing a new Caitlin Clark version of its popular line of Kobe Bryant's signature shoes. Nike recently unveiled pictures of ...

Nike has shown off an intriguing new sneaker that it claims is the “world’s first powered footwear system.” The project, dubbed “Project Amplify,” is essentially an exoskeleton for your lower leg and ...

So far, common shoemaker practice in helping runners go faster is to make footwear lighter without compromising rigidity and grip. Now, Nike has unveiled Project Amplify, the world’s first powered ...

Have you ever wondered what it feels like to wear the future? That’s exactly the question tech YouTuber Mrwhosetheboss set out to answer when he visited Nike to try their latest top-secret prototype — ...