And, in what I hope is my last post on foreign policy realism for the day, I think there’s a general problem with the oft-elided distinction between descriptive and prescriptive realism. Descriptive ...

Prescriptive analytics has become a real competitive advantage for marketers. Here's why. Analytics has long been the backbone of marketing success. Analytics enables marketers to make data-driven ...

Diekmann, K. A., A. E. Tenbrunsel, P. P. Shah, H. A. Schroth, and M. H. Bazerman. "The Descriptive and Prescriptive Use of Previous Purchase Price in Negotiation ...

Actually, we didn’t say it. Bill Haefeli, in a way, did, in this recent cartoon, which caused one of our vigilant readers to take us to task thusly: I was surprised ...

Bazerman, M. H., and M. A. Neale. "Negotiator Rationality and Negotiator Cognition: The Interactive Roles of Prescriptive and Descriptive Research." In Negotiation ...

While predictive analytics have been an ed tech buzzword in recent years, they are but a midpoint in the evolution of data analytics in higher education. What began as descriptive analytics, the ...

I was watching a short video by Babson College Prof. Thomas Davenport on the Harvard Business Review website recently and found it to be a good, simplified explanation of analytics. (Stop! Don't swipe ...

Ars Technica is a play off of Aristotle's Ars Poetica and Ars Rhetorica. I have no idea why Aristotle's works are referred to by Latin names. bottom line, it means ...

Click to share on X (Opens in new window) X Click to share on Facebook (Opens in new window) Facebook When me found out I’d been hired to work at The Daily I wuz so excited, I screemed. If you cringed ...