The accounting profession is undergoing a dramatic transformation as artificial intelligence and intelligent process ...

I’ve worked in SEO for a long time, and it still shocks me when I ask new clients to see their old agency’s SEO strategy. 99% of the time, nothing is documented. In this article, I’ll teach you ...

Natalie is Founder & President of Magnetude Consulting, a full-service marketing agency working with small and midsized B2B tech firms. Whether you’re launching a startup, spin-off, or new product or ...

Note: This article is the second in a series about how firms can successfully reassess and reimagine their business models. Read the first article here. Failure to plan is planning for failure. That ...

Forbes contributors publish independent expert analyses and insights. I enable organizations to simplify so they can focus on valuable work.

Strategic Planning Co-Chairs Provost Donna Heiland and Vice President for Finance and Administration Cathleen Kenny led the strategic planning process over the balance of the 2024–2025 academic year ...