The BBC has been surpassed by Google-owned video streaming platform YouTube in terms of audience reach among British ...

As younger children spend more time on YouTube Kids, concern is growing that their brains are being shaped by AI-generated ...

According to recent platform and industry data, viewership of crypto YouTube content has fallen to its lowest level in four ...

The idea for your business’s next viral moment might be hiding in plain sight—or likely someone else’s trending Short. When ...

Lyor Cohen, the company's global head of music, argued that Billboard's formula for the charts doesn't put enough weight on ad-supported streams. By Ethan Millman Music Editor YouTube will stop ...

YouTube will stop submitting its data to the U.S. Billboard charts next month due to a dispute over how streams are counted, according to an announcement Wednesday from the streamer’s global head of ...

YouTube is pulling its data from Billboard for use in the publisher’s industry-leading U.S. music charts. The decision is in response to a recent change Billboard made to its ranking formula, which ...

YouTube, one of the biggest music streaming platforms in the world, will no longer submit data to Billboard for its U.S. music charts starting early next year. As Cohen explained, YouTube’s main gripe ...

The change, which YouTube says will take effect in January, will mean that YouTube withdraws its data from all of Billboard's U.S. and global charts. By Billboard Staff YouTube said in a blog post ...

YouTube is where billions of fans worldwide connect with music, from official music videos and live streams to channels like NPR Tiny Desk. The incredible work artists do to build a community on ...

WPP Media will receive access to more data on YouTube creators and content as part of an expanded partnership with the Google-owned video platform, according to a press release. Proprietary creator ...