Confluent’s data-streaming platform helps data engineers move data that flows continuously – such as payments, orders and activity on a website – between databases, data lakes and AI systems. It also ...

Forbes contributors publish independent expert analyses and insights. I write about the economics of AI. Every year, companies lose staggering amounts of money to breakdowns in the B2B buying journey.

B2B marketing is evolving faster than ever. Economic uncertainty, longer buying cycles and rising expectations from the C-suite are pushing marketing leaders to prove their value in terms that matter ...

Ryan Ragland unpacks what B2B finance can learn from consumer tech, why embedded finance is the new distribution channel and how legacy lenders can catch up — without losing their edge. In a recent ...

B2B marketing, sales, and product leaders are entering 2026 with more questions than answers. The pace of change across go-to-market (GTM) functions has accelerated, driven by the widespread adoption ...

As more B2B buyers adopt generative artificial intelligence (GenAI) and conversational search tools to gather faster insights, marketing, sales, and product leaders are facing intense pressure to ...

Technology can earn confidence, but only people earn trust. Performance might win the first deal — relationships win the next ten. In a remote-first world, B2B leaders can’t rely on proximity to build ...

Dreamdata, a B2B marketing analytics platform, has secured a $55 million Series B round of funding, the company told Crunchbase News exclusively. With this latest financing, Dreamdata — which has dual ...

Brex hosts its recent customer appreciation day. The firm has expanded services for business users. The commercial card space has plenty of growth potential, but fintech rivals are getting the jump on ...

Adobe has launched a new suite of AI agents designed specifically for the complex business-to-business (B2B) market, aiming to streamline how companies sell to other organizations. The new tools are ...

SAO PAULO, Sept 22 (Reuters) - Latin America's largest e-commerce platform MercadoLibre (MELI.O), opens new tab announced on Monday the launch of a new business-to-business (B2B) unit, targeting ...