Concordia Marketing Team's Unique Strategy Revealed

Terrifying on Instagram: "On the evening of Friday, January 13, 2012, the Italian cruise ship Costa Concordia struck a submerged granite reef off the coast of Isola del Giglio, Italy. The collision occurred at approximately 9:45 p.m. local time. The ship’s captain, Francesco Schettino, had ordered an unauthorized and dangerously close maneuver to sail near the island in a “salute.” The reef, known as Le Scole, tore a 160-foot gash in the hull, causing immediate, catastrophic flooding that disabl